Privacy Policy

Effective on May 23, 2022. This Privacy Policy applies to users of our Site, as defined below. It explains our online information practices and the choices you can make about the way your personally identifiable information is used on our Site. Our Privacy Policy explains how Primary collects, uses, maintains and discloses information that it collects from the Site.


Additionally, if we speak to you over the phone, you may provide us with personal data during the call. If you visit our location in which we have installed security cameras, we may record footage and sound of you on our system.
 

1. Definitions

A. “You” and “your” mean the individual or entity visiting or using the Site. B. “Primary”, “Seed Suites LLC”, “we,” “us” and “our” means Primary. C. “Site” refers to Primary’s website at www.liveprimary.com, and other related websites, blogs, domains, mobile sites, online services and applications maintained by Primary. D. “Non-Personal Information” is any information that is not Personally Identifiable Information (defined below). Non-Personal Information includes, without limitation, Personally Identifiable Information that has been anonymized. E. “Personally Identifiable Information” or “PII” is non-public information we receive from your use of the Site that can be used, alone or in combination with other information in our possession, to identify a particular person/individual. It may include information such as name, address, telephone number and other personal information you provide us or that we collect about you. F. “Data” includes both Non-Personal Information and Personally Identifiable Information.  

2. Information Collected and Consent

You do not have to provide any Personally Identifiable Information to browse the publicly available pages of the Site. However, in order to obtain or use products or services that are or may be provided on or through the Site or that we may otherwise offer online or offline (collectively, the “Services”) you may be required to register and provide Personally Identifiable Information. We collect some or all of the following categories of information:  

a. Information You Provide Us:

We collect your first and last name, phone number, email address, geographic area, billing address, payment information, company, and job title. In certain circumstances we collect copies of government identifications or other identity documents including your driver’s license, We may also collect additional information from you depending on the nature of the transaction, such as information concerning your business and financial information related to your business and/or you, for example your Social Security Number/Individual Taxpayer Identification Number/National Insurance Number (as applicable depending on your country or state of residence). We also collect your username and password for access to the Site. We collect information from you when you (i) register on the Site, (ii) fill out forms or fields on the Site, (iii) complete an application for a product or service available through the Site , (iv) use the Site or authorize us to access any financial information stored or processed by a third party, or (v) provide us with PII or other information via the Site.  

b. Information We Automatically Collect:

Primary collects certain information about you automatically when you visit the Site, communicate through the Site, or use any of our online Services. We automatically receive certain information from your browser or mobile device, such as your browser type, the operating system of your device, the URL of the site from which you came and the URL of the site you visit when leaving the Site or any of our online Services, the equipment you use to access the Site, the unique identifier of your mobile device and your activities on the Site, such as the webpages you view and how you interact with those webpages. We also receive your IP address and the name of your internet service provider (“ISP”) or your mobile carrier. Depending on your device’s settings, we may also receive location data and other types of information sent from third-party services or GPS-enabled devices. As you use the Site or any of our online Services, we also collect information about such usage and your actions on the Site, such as pages you viewed, access times, and how long you spent on a page. We use cookies to collect such information, as described in more detail below. We collect information on your transaction history, including products or services purchased, obtained or considered, and your purchasing or consuming history or tendencies. We use inferences drawn from this PII to create a profile about you.  

c. Information Provided by Third Parties:

Primary also collects PII from sources that you have authorized to share with us or that you have authorized us to obtain information from. These include your financial institution when you make a payment through the Site. We will use your PII in those circumstances to provide the Services that your PII was shared with us to fulfill. If you believe Primary received your PII from a source without authority to share your PII with us, please contact us so that we can resolve your complaint. By engaging with us in the ways set out in this privacy policy, you confirm that you have read and understood the entirety of this privacy policy, as it applies to you.. By providing PII belonging to another person, you expressly represent and warrant that you have the authority and right to do so, and that you obtained all appropriate and required consents.  

3. How We Use Your Information

Primary uses PII for the following purposes:

To improve customer service: Your information helps us to more effectively communicate with you, respond to inquiries, and to respond to your customer service requests and support needs. These may include dealing with any enquiries or issues you have about how we collect, store and use your PII, or any requests made by you for a copy of the information we hold about you.

To provide products or services and to process transactions: Except as otherwise expressly provided in this Privacy Policy, we will use PII only for the purpose of fulfilling our duties and providing the Services. We do not share this information with outside parties except to the extent necessary to provide the Services. Only Primary, its subsidiaries, its suppliers and contractors involved in providing the product or service will have access to your PII. Our subsidiaries, suppliers and contractors will be required to use any PII we provide to them only for that intended purpose and subject to the terms of this Privacy Policy. If we collect credit card information from you, we only use this information for payment processing and fraud prevention. Credit card information and other similar sensitive personal data are not used for any other purpose by the group without your express consent. We do not retain your credit card information after processing a payment unless you grant us permission to retain your credit card information for future purchases.

To send emails, if opted-in: The email address you provide for the Services will only be used to send you information and updates pertaining to the Services requested. It may also be used to respond to your inquiries, and/or other requests or questions submitted via the Site.

Fulfillment of Obligations: Comply with contractual obligations, relevant industry standards and our policies.

Security: Mitigate fraud, enhance the security of the Site and manage institutional risk;For marketing: Except as otherwise expressly provided for in this Privacy Policy or except as prohibited by applicable law, Primary may use your PII and Non-Personal Information to enhance its networking, marketing, social, and recruiting activities, and for other similar business purposes.

Compliance with applicable law: We may disclose your PII as we may in our sole discretion determine is necessary or reasonably required to comply with the law, applicable regulations, court orders or subpoenas, to enforce our Terms of Use, or to protect our rights, property or safety, or the rights, property or safety of others.


We may be required to share information with third parties as a result of the applicable laws. For example, we may be required to disclose information as a result of a court order, subpoena, or warrant. In addition, we may, subject to the applicable laws, voluntarily provide information in order to assist in a law enforcement investigation or where the disclosure is necessary to protect our systems, our business, or the rights of others.

4. Web Browser Cookies

The Site or our online store/services may enable a “cookie” to your computer. A cookie is a small piece of data sent to your browser from a web server and stored on your computer’s hard drive. A cookie cannot read data off your hard disk or read cookie files created by other sites. They allow us to recognize you as a user when you return to the Site or use the online Services using the same computer and web browser. We use cookies to identify which areas of the Site or online Services you have visited. We do not store unencrypted Personally Identifiable Information in the cookies. We also do not link Non-Personal Information from cookies to your Personally Identifiable Information. Google collects anonymous data (ad views, analytics, browser information, cookie data, date/time, demographic data, hardware/software type, internet service provider, interaction data, page views, and serving domains), pseudonymous data (IP Address (EU PII), Device ID (EU PII), PII (name, address, phone number, email address, login, EU- IP address, EU-unique device ID ), sensitive (financial information). Aggregate data, anonymous data, PII data and sensitive data is shared by Google with third parties. We use the information we get from Google only to improve this website and for marketing purposes. Google collects only the IP address assigned to you on the date you visit this website, rather than your name or other identifying information. You can review Google’s privacy policy at https://www.google.com/policies/privacy/. Although Google plants a permanent cookie on your web browser to identify you as a unique user the next time you visit this website, the cookie cannot be used by anyone but Google. Google’s ability to use and share information collected by Google about your visits to this website is restricted by the Google Terms of Use and the Google Privacy Policy. You can prevent Google from recognizing you on return visits to the website by disabling cookies on your browser (see below). Some browsers may allow you to manage the storage of cookies on your device. If supported by your browser, you may set your browser to refuse all cookies (or, sometimes all third-party cookies) or to alert you when a cookie is placed. However, if you select these settings, you may be unable to access certain parts of the Site or the online Services. Unless you have adjusted your browser setting to refuse cookies, the Site and online Services will issue cookies. For more information about how to manage your cookies preferences, use the ‘help’ menu of your web browser or explore the customer support sections of your web browser. To opt-out of all cookies or certain advertising cookies, visit the company website for your browser for instructions. Here are links to some browsers’ websites: Google Chrome: www.google.com/chrome/ Internet Explorer: support.microsoft.com Mozilla Firefox: support.mozilla.org Safari: support.apple.com Opera: www.opera.com  

5. Do Not Track

Your browser may provide you with the option to send a “Do Not Track” signal to websites you visit. This signal is used to request that websites not send the requesting device cookies, but websites have no obligation to respond to such signal or to modify their operation. At the current time, the Site is not programmed to recognize Do Not Track signals, so the Site will not treat you differently if we receive such signals from your browser and we may not comply with Do Not Track settings on your browser.  

6. Links to Other Sites

The Site and the online Services may contain links to other websites. Primary is not responsible for the actions, practices, or content of websites linked to or from the Site or the online Services. You understand such websites may require you to agree to their terms of use and that we have no control over these terms. As always, you understand it is your responsibility to verify your legal use of a website, and use of information from the website with the corresponding website owner.  

7. Age of Consent

Primary takes special care to protect the privacy needs of children under the age of 13 and we encourage parents to be an active participant in their child’s online activities. Primary abides by the Children’s Online Privacy Protection Act (COPPA) and other relevant laws. This Site is only intended for persons 18 years of age or older. If you are under 18 you must ask a parent or legal guardian for permission prior to submitting any information to this Site. Parents and guardians can also email us at hello@liveprimary.com, but before any information is disclosed, the parent will be required to provide verification of his/her identity and authority related to any request. We will only send the information to the parent email address in the registration file.  

8. CAN-SPAM Compliance Notice

Primary fully complies with the federal CAN-SPAM Act. You can always opt out of receipt of further email correspondence from us.  

9. California Privacy Rights

Under Section 1798.83 of the California Civil Code, residents of California can obtain certain information from companies with whom they have an established business relationship. That information is about the Personally Identifiable Information those companies have shared with third parties for direct marketing purposes during the preceding calendar year. The law requires companies to inform consumers about the categories of Personally Identifiable Information shared with third parties, the names and addresses of those third parties, and examples of the services or products marketed by those third parties. To request a copy of the information disclosure provided by Primary under Section 1798.83 of the California Civil Code, please contact us via email at hello@liveprimary.com.

10. CALIFORNIA CONSUMER PRIVACY ACT

This Privacy Notice for California residents supplements the information contained above in our general privacy policy and applies solely to all visitors, users and others who reside in the State of California. Primary does not sell your personal information Under the CCPA, a business that sells California residents’ personal information to others: 1) must give notice to California residents before selling their personal information to others; and 2) must provide the right to opt out of the sale of their personal information. Primary does not sell personal information of anyone. Primary does obtain personal information from its customers for a business purpose and does further collect personal information for the purpose of performing that business purpose for its customer. Although Primary does not consider its activities to constitute the sale of PII, if you would like to opt out of our providing services that involve your PII, please contact us at the address at the bottom and inform us that you would like to opt out of our processing your personal information. Notwithstanding, Primary contends that the notification and opt-out requirements do not apply to Primary.

Your Rights Under the CCPA: Under the California Consumer Privacy Act (“CCPA”), California residents are granted the following rights:To know what personal information is being collected about them;To know whether their personal information is sold or disclosed and to whom;To say no to the sale of their personal information;To access their personal information;To have their personal information deleted; andTo have the right to equal service and price, even if they exercise their privacy rights under this law.When receiving a request, we will verify that the individual making the request is the resident to whom the personal information subject to the request pertains. California residents may exercise their rights themselves or may use an authorized agent to make requests to disclose certain information about the processing of their personal information or to delete personal information on their behalf. If you use an authorized agent to submit a request, we may require that you provide us additional information demonstrating that the agent is acting on your behalf. With respect to their personal information, California residents may exercise the rights described below. 


Categories of Personal Information Primary Collects: We collect information that identified you, your household or your device or is reasonably capable of being connected with or linked to you, your household or your device. “Personal information” does not include public information available from government records, de-identified or aggregated information or information that is protected by certain laws such as HIPAA for health related information and the Gramm-Leach Bliley Act for certain financial institutions. We collect, process and share some or all of the following categories of personal information: Identifiers, First and last name, Postal address, Telephone number, Cellular telephone number, Geographic area, Title, Internet protocol address, Documents to verify your identity, Copies of government identifications, Commercial information Transaction information, Products or services purchased, obtained or considered, Your purchasing or consuming history or tendencies, Information about your business, Geolocation data.

Categories of Sources of Personal Information Primary collects information from the following categories of sources: Directly from you. For example, information you provide us directly during a telephone call, filling out an offline form or questionnaire, or providing information online through the Site.

.How We Share Your Personal Information: Primary shares identifiers with service providers who use that information only to provide services to us or that we utilize the services of to provide you with products or services, communicating with you, analyzing website use, processing payments and processing data related to the products and services we provide you.

How We Retain and Store Your Personal Information: Primary retains your personal information for as long as necessary to fulfill the purpose for which it was collected and to comply with applicable laws.  We use reasonable security precautions to protection your information while in storage.


How to Submit an Opt-Out Request: To exercise the right to opt-out, you (or your authorized representative) may submit a request to us by contacting us at: Primary, 26 Broadway, 8th FL, New York, NY 10004 Or email us at: hello@liveprimary.com. We will only use personal information provided in an opt-out request to review and comply with the request.  We will act upon your opt-out request within 15 days of receipt.


 Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:Deny you goods or services.Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.Provide you a different level or quality of goods or services.Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

11. YOUR NEVADA PRIVACY RIGHTS

Nevada law (SB 220), permits customers in Nevada to opt-out of the sale of certain kinds of personal information. A sale under Nevada law is the transfer of this personal information to third parties for monetary consideration so these third parties can then re-sell or license the sold information. We do not sell your personal information to third parties as defined in Nevada law. If you are a Nevada resident and wish to opt-out of the sale of your personal information should we change our practices in the future, you must send a request by email to hello@liveprimary.com

12. PRIVACY INFORMATION FOR EU AND UK RESIDENTS

This section supplements the information contained above in our general privacy policy and applies solely to all visitors and users of our Site who reside in the United Kingdom and the European Union. Seed Suites LLC (“Primary”) is the controller of your PII, and is responsible for your PII. Please refer to the sections above entitled “Information Collected” and “How We Use Your Information” for information on the categories of PII we hold about you; the sources of such information; and the purposes for which we process it.

Legal basis for use of your PII. We consider that the legal bases for using your PII as set out in this privacy policy are as follows: a. our use of your PII is necessary to perform our obligations under any contract with you; or b. our use of your PII is necessary for complying with our legal obligations (for example, for health and safety purposes); or c. where neither (a) nor (b) apply, use of your PII is necessary for our legitimate interests or the legitimate interests of others (for example, to ensure the security of our website). Our legitimate interests are to: run, grow and develop our business operate our Site; carry out marketing, market research and business development; evaluate and improve our Site and Services provision; and for internal group administrative purposes.

International data transfers. In order to provide you with the Primary services, we may transfer your personal data to the United States or other countries. These countries’ privacy laws may be different from those in your home country and may not provide the same level of data protection.

14. Amendments

Primary reserves the right to change the Privacy Policy from time to time at its sole discretion with or without notice. Any revisions are effective immediately once posted on the Site. Your continued use of the Site shall indicate your acceptance of the revision. Revisions to the Privacy Policy regarding the use of Personally Identifiable Information are not retroactive.  

15. Contact

If you have any questions about the Privacy Policy, or to report a violation of the Terms of Use, please contact us at: hello@liveprimary.com, Or by mail at: Primary, 26 Broadway, 8th FL, New York, NY 10004